Comments for Copy Doodle

Comment on Do You Know Where Your Brand Message Is Present? Find It. by Damien Whitehall

Damien Whitehall — Sun, 25 Oct 2009 15:38:33 +0000

Since you chose not to include Twitter, how high do you rank it among today’s marketing techniques?

Comment on What Does The Future Look Like For e-Commerce? by Damien Whitehall

Damien Whitehall — Fri, 16 Oct 2009 15:48:50 +0000

Last year I visited the American Girl website for a paper I was writing. I’d never seen an internet ad for American Girl prior to visiting the site, then, for the next week afterwards, I saw American Girl ads everywhere.

Comment on Business-Centric Marketing vs. Viral Marketing by admin

admin — Thu, 08 Oct 2009 13:15:00 +0000

Yes, under the About Company page is the perfect place to put awards! But, I would have to say the homepage is probably the wrong place. Would you agree?

Comment on Business-Centric Marketing vs. Viral Marketing by Damien Whitehall

Damien Whitehall — Wed, 07 Oct 2009 18:16:07 +0000

I get where you’re coming from, and I definitely agree that customers would rather hear what you can do for them than listen to you blather along about yourself. Still, I think there should be a place on your site for those awards, because I definitely think customers care about that too. If I’m looking at two very similar companies that both say they’ll do the same thing for me, I’m certainly going to choose the one that’s won some awards for doing this task.

Comment on Partner With a Freelance Writer for Marketing Success by Damien Whitehall

Damien Whitehall — Wed, 07 Oct 2009 01:50:46 +0000

A lot of people take the do-it-yourself mode because they think it’ll save them money, but that rarely works for broken-down cars or household repairs, and it certainly rarely works in this field too. It’s always better to hire an expert.

Comment on Google Sidewiki: Wiki What? by Doug Stewart

Doug Stewart — Tue, 29 Sep 2009 15:48:04 +0000

Very interesting. But will people actually use Sidewiki? Danny Sullivan weighs in on the topic here, http://bit.ly/9nnSm

Comment on Do You Know Whom You’re Selling To? by Damien Whitehall

Damien Whitehall — Sun, 27 Sep 2009 19:47:51 +0000

In a magazine publishing overview class I took, our major project was to create our own magazine. One of the steps was to very throughly define the target market. A lot of people had difficulty with this, claiming that if their magazine was a general interest magazine then their target market was everyone.

That’s not ever going to be true, though, and in fact our society is moving more and more towards niche and away from general. Magazines that truly have tried to appeal to everyone have long gone under, even if they were once prosperous, and the niche magazines that have a smaller target audience have thrived (as much as any publication thrives anymore).

You don’t need a niche product to use the idea of niche though. For every product, you can define several small target audiences to advertise to separately. Geiko has done a great job of this. They have several different series of commercials, all aimed at a different demographics.

Comment on Is It Dangerous To Depend Solely On Social Media? by DBullock

DBullock — Thu, 24 Sep 2009 08:44:12 +0000

I don’t usually reply to posts but I will in this case, great info…I will add a backlink and bookmark your site. Keep up the good work!

Comment on Don’t Waste Blog Comments by migraine solution

migraine solution — Sat, 19 Sep 2009 06:04:42 +0000

Nice content indeed! i will visit as often as i can.

cheers

Comment on Top Five Blogs We Love by Damien Whitehall

Damien Whitehall — Fri, 18 Sep 2009 15:36:17 +0000

I haven’t actually read any of these blogs, but I’ll check them out. The designs are awesome.