The above video is an interview with LinkedIn CEO Reid Hoffman. View this video for some excellent information on LinkedIn and how it can help your company increase online exposure, rank high in search engines, and drive targeted traffic to your website.
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3 Comments
I think a lot of people don’t realize the potential of LinkedIn. I’ve started to use it a lot more. I heard one of their execs, Lucian Beebe, speak at a conference a few weeks ago and he discussed some of the ways that people are successfully using it.
Spencer, what conference did you attend? I think with LinkedIn, as with all social media networking, it’s all in how you use it. Thanks for the post.
It was Eye for Travel’s Social Media Strategies. It was geared for travel, but it had great principals that can be applied for everyone. I wrote a brief follow-up on it at http://tutorialblog.org/eye-for-travels-social-media-strategies/
I absolutely agree though, definitely in how you use it. Linkedin, contrary to Facebook, seems to slowly roll new features out and they seem to often go unrecognized, unlike Facebook, who just dumps a lot of things at once.