Who doesn’t want more site traffic? More traffic means more clients. And more clients equal more sales. An effective way to increase traffic is to strategically post online articles. Focusing on the three areas below will send your site traffic soaring more than if you were to post articles on random directories.
· Write articles for sites related to your niche market. Other companies in your industry need articles to bump up their own rankings. Regularly posting on niche sites allows you to swap links and further increase your presence on the internet. People will read your content on these niche-oriented sites and be presented with a link to your site. Getting your link on well-known sites that sell to your target market is one of the best ways to put your name out there and draw explosive traffic to your site.
· Research the most credible online article directories. There are dozens of online article directories polluting the internet. Don’t choose a directory at random. Some are simply not worthy.
· Check out some of the most popular social bookmarking sites, such as Digg, Furl, Stumbleupon, and Simpy. Bookmarking sites allow you to post your favorite online articles, blogs, photos, and videos. Post your own online articles and blogs, or post ones from others that you find compelling. These sites have groups or categories directed at a specific area of interest. Your company will benefit from these extremely niche-oriented groups because you won’t be posting in areas with a mixed market. People with the same interests go to these groups and bookmark their favorite articles, thus eliminating any uncertainty about who is viewing your articles. They’ll most likely be in the realm of your target market.
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2 Comments
Your first way, Michelle, the one about putting your articles on niche sites, is one I need to be more cognizant of. Mind you, if you post your articles to all-encompassing article directories, such as EzineArticles, webmasters may find your article if it’s in the appropriate category, and post your article on their own site.
To this, I would add that in your resource box, make sure the anchor text for the link to your site has the keyword you want to search engine optimize your site for.
That is, if you know that your key prospects type in “mortgage acceleration program” (quotes not necessary) into the search engines, have the phrase, “mortgage acceleration program” as your anchor text.
Here’s an example of how I used the keyword, mortgage acceleration in the anchor text of an article I wrote:
http://ezinearticles.com/?How-To-Pay-Off-A-30-Year-Mortgage-In-8.5-Years&id=1189870
Feel free to use that strategy for your own article efforts, too.
Oh…and by the way, it’s a bonus to have the same keyword you want to optimize for in the tags of your web page that you’re optimizing.
Bonus: I just checked this morning, my site is #1 in Yahoo! Isn’t that neat?
fallow above three rules inorder to increase traffic to your site.